444ll Privacy Policy — How We Handle Your Data

444ll ("the Company", "we", "us", or "our") is committed to protecting the privacy of all persons who use or visit the 444ll platform (the "Platform"). This Privacy Policy describes how we collect, use, disclose, and safeguard your personal data in connection with your use of the Platform, including when you register an account, make deposits, place bets, participate in promotions, or contact our support team.

This Privacy Policy applies to all players based in Bangladesh, including those accessing the Platform from Dhaka, Chittagong, Sylhet, Rajshahi, Khulna, Barisal, Rangpur, Mymensingh and Cox's Bazar, as well as any other jurisdiction from which access to the Platform may be permitted. This Policy is incorporated by reference into our Terms & Conditions and should be read alongside them.

The following table sets out the categories of personal data that 444ll collects, the purpose for which each category is collected, and the lawful basis on which we rely to process it:

444ll uses your personal data only for the purposes for which it was collected and for closely related compatible purposes. We do not use your data for any purpose that is incompatible with the original collection purpose without first obtaining your consent. Our primary uses of your personal data include the following:

• To create and manage your 444ll account, including verifying your identity and age in accordance with our KYC obligations.
• To process financial transactions including deposits via bKash, Nagad, Rocket and Upay, and to process your withdrawal requests.
• To detect, investigate and prevent fraudulent activity, money laundering, prohibited conduct, and other illegal activity on the Platform.
• To monitor your gaming activity for responsible gaming purposes, including identifying patterns that may indicate problem gambling, and to apply responsible gaming tools where appropriate.
• To respond to your customer support enquiries and to improve the quality of our support services.

444ll does not sell, rent or trade your personal data to any third party. We may, however, disclose your personal data to carefully selected third-party service providers who assist us in operating the Platform, processing payments, conducting identity verification, or providing customer support technology. All such third parties are contractually obligated to process your data only for the specified purpose and to maintain appropriate security measures.

In addition, we may disclose your personal data where required to do so by applicable law or a lawful order from a competent authority. We will take reasonable steps to notify you of any such disclosure where we are legally permitted to do so. We may also share anonymised, aggregated data that does not identify you personally with analytics providers for the purpose of improving our platform and services.

444ll uses cookies and similar tracking technologies on the Platform to enhance your user experience, maintain session state, analyse usage patterns, and support our security systems. The categories of cookies we use are as follows:

• Essential cookies: Required for the Platform to function correctly. They enable core features such as secure login, account management and transaction processing. These cookies cannot be disabled.
• Analytics cookies: Help us understand how players interact with the Platform so we can improve the user experience. Data collected is aggregated and anonymised.
• Security cookies: Used to detect suspicious activity and protect your account from unauthorised access.

You may configure your mobile browser to refuse or delete cookies; however, disabling essential cookies will impair your ability to log in or use core Platform features. 444ll does not use third-party advertising or targeting cookies.

444ll retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, including to satisfy any legal, accounting or reporting obligations. In practice, account data (including identity and financial records) is retained for a minimum of five years following the closure of your account in order to comply with applicable anti-money laundering and financial record-keeping requirements.

Customer support communications are retained for a minimum of three years. Technical and usage data such as session logs and IP records are retained for up to two years. Once data is no longer needed for any of the above purposes and the applicable retention period has expired, we securely delete or anonymise it.

Subject to applicable law, you have the following rights in relation to the personal data that 444ll holds about you. To exercise any of these rights, please contact our player support team using the email address at the end of this policy. We will respond to all valid requests within a reasonable timeframe. We may need to verify your identity before processing any request.

• Right of access: You may request a copy of the personal data we hold about you and information about how it is being processed.
• Right to rectification: If any personal data we hold about you is inaccurate or incomplete, you may ask us to correct or complete it.
• Right to erasure: In certain circumstances you may request deletion of your personal data. This right is subject to our legal retention obligations and may not apply where we are required by law to retain the data.
• Right to object: You may object to the processing of your personal data where we rely on legitimate interests as our lawful basis, subject to our ability to demonstrate compelling legitimate grounds that override your interests.
• Right to restrict processing: In certain circumstances you may ask us to restrict the processing of your personal data, for example while a correction request is being assessed.

444ll takes the security of your personal data seriously. We implement appropriate technical and organisational measures designed to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. These measures include SSL encryption for all data in transit, restricted access controls for data at rest, regular security assessments, and staff training on data protection obligations.

Despite our efforts, no security system is completely impenetrable. In the unlikely event of a data security incident that poses a high risk to your rights and freedoms, 444ll will notify affected players as required by applicable obligations. If you believe your account has been compromised, please contact our support team immediately.

The Platform is strictly intended for adults aged 21 and above. 444ll does not knowingly collect personal data from persons under the age of 21. As part of our registration process, we collect date of birth information to enforce this age restriction. Where we have reasonable grounds to suspect that a registered user may be under 21, we will suspend the account and request satisfactory age verification documentation before the account may be reinstated.

• Parents and guardians are strongly encouraged to use parental control tools available on mobile devices to restrict access to the 444ll Platform for minors in their household.
• If you believe a minor in your household has registered an account on the Platform, please contact our support team immediately so that the account can be closed and any personal data deleted in accordance with this Privacy Policy.
• 444ll uses date of birth data collected at registration as the primary age gate. We reserve the right to request additional documentary proof of age (such as a national identity document) at any time where we have reasonable cause to doubt a player's eligibility.
• We do not use personal data collected from users for any profiling or marketing purposes directed at minors.

We may engage independent age verification service providers to support our compliance with minimum age requirements where technically feasible. Any such provider is bound by contractual data processing obligations consistent with this Privacy Policy.

444ll reserves the right to update or amend this Privacy Policy at any time. When we make material changes to this policy, we will update the effective date shown at the top of this page. Where changes are significant, we may provide additional notice through your registered mobile number or via a prominent notice within the Platform. Your continued use of the Platform after any such changes constitutes your acceptance of the revised Privacy Policy.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. If you have any objection to any amendment we make to this policy, you should cease using the Platform and may request closure of your account by contacting player support.

If you have any questions, concerns or requests regarding this Privacy Policy or the personal data that 444ll holds about you, please contact our dedicated player support team. We are available around the clock and are committed to responding to all privacy-related enquiries promptly and thoroughly. When submitting a data-related request, please include your registered mobile number and a clear description of your request so we can identify your account and assist you efficiently.

We aim to acknowledge all privacy enquiries within 48 hours and to resolve them fully within 30 days of receipt. Where a request is complex or involves a large volume of data, we will notify you of any extension to this timeframe and the reason for it.

For all privacy-related enquiries, data access requests, or concerns about how 444ll handles your personal data, please contact our player support team. Our support staff are available 24/7 and will direct your request to the appropriate person within the Company.

Support email (plain text — not a link): [email protected]